Most bloggers spent a lot of time optimizing their post titles, meta tags and so on in order to drive in traffic from major search engines, all this is well and dandy and should not be ignored however there are very few that pay attention to the ‘other’ part of search, the “image search” that is, i know and have a personal understanding that optimizing one’s image(s) does bring in good amount of traffic, i’ve done that with my football blog.
However a recent post on Digital Point forum has given me futher impetus to optimize my image(s) and gain traffic from it.On that post from the forum a member shared his experience on how he receives 10,000 uniques/day from Google’s image search alone and that’s pretty darn fantastic.
The one thing you would need to prepare for before expecting much traffic from image search is that your server can handle the amount of bandwitdh it’s going to consume, if your going to get 5k or more traffic from image search than it’s highly possible that people are also going to hotlink your images but that can be easily prevented via .htacess or “hotlink protection” if your using Cpanel.
Here’s two superb articles on how to increase traffic with image search:
9 Ways to Improve Google Image Search Rankings and Drive More Traffic to Your Site
19 Ways to Get More Traffic to Your Site Using Google Images
Read both articles and most importantly apply those tips and trick, knowledge without application means nothing at all, so go ahead give it a try and in due time you’ll be raking in some traffic via your images.
All the best!.
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January 23rd, 2008 at 10:48 pm
Fine article and points to two other very good articles.
I only realized how useful image optimization could be when I saw I had 1000s of hits per month coming in from one particular image… and to be honest, it wasn’t even mine… I hotlinked it. There’s a nice little tip right there…
Sam
May 12th, 2010 at 4:46 am
Nice article on image optimizing. But just wonder how quality the traffic from image search is. They just need your images and they soon go away right after grab you images, just a few of them read your blog or subscribe your feed.
Focus on title, meta tags, link building… and spend spare time for images, IMHO.