Rumors are that Google are about to aquire Feedburner for an estimated $100 million.
If the deal does go through than Google will have a good foothold on the RSS ad market which at the moment isn’t really controlled by anyone.
FeedBurner transformed from a site that offered a way to make your feeds more humane, to the one-stop-shop for bloggers. They now offer stats for your blog, email subscriptions for feeds, ads for feeds and blogs. FeedBurner has dedicated services for companies, so there’s no wonder that AOL, Wall Street Journal, Reuters are among their clients. But even if FeedBurner grew so much over the years, they keep adding new features, the customer support is excellent even for non-paying users.
If you enjoyed this post, make sure you subscribe to my RSS feed!
Related posts:
